Imagine people out there always trying to make the best of out things in cohesion with the environment. Save the Environment, Go green, this are just some of the slogans we will encounter in our daily living. And guess what, even search Engines do their part in being environmental friendly nowadays.

Carbon Neutral Search Engine plays a big role in trying to change the mindset of people in Eco-friendliness. As quoted:

What Carbon Neutral Search Engine, actuallky does is they will offsets the CO2 emissions generated through producing search queries. The people behind the Carbon Neutral Search estimate that the average search emits a fraction of a gram of CO2, with the inclusion of the users personal computer usage they estimate that this is 17.57g [In comparison the carbon footprint of a 34.5g packet of Walkers Cheese & Onion crisps is 75g, and the carbon footprint of the average person in the United Kingdom emits 9.8t of CO2 annually].

Each search query processed by the Carbon Neutral Search Engine which is powered by Google will be offset equal to or greater than 100g of carbon dioxide. Initially offsetting will be through Climate Care, a leading UK offsetting company who to date have offset over 1m tonnes of carbon dioxide emissions through projects in reforestation, energy efficiency and investing in renewable energy technology. In the near future the Carbon Neutral Search Engine intends to invest directly in renewable energy projects in the United Kingdom.

I must say for what they are doing, together with Google, ensures that they might develop a possible business platform which might actually work. More people using it as platform for searching, will be paying for the greening needed. Their concept of going green as a mass outreach need not users to actually pay or spend too much time in doing beyong their computer searching.

However, if ever they want to get more users to use this Search Engine of theirs, they really need to get a very catchy domain in which people can type it out fast like "google". Either that, or people need to manually set their homepage for it. Whatever it is, get our green thumbs out and let CNSE do the rest.